How & Where to Advertise
Some call it promotion, others call it marketing, but whatever you call it, it's getting the word out when and where your garage sale is on.
Garage Sale Advertising
The success will largely depend on how many people know about your sale.
Flyers – Letter box, shops, library, shopping centre and sporting groups. Printed Press - Local newspapers and magazines. Online - Like gazzasgaragesales.com.au. Radio - some stations broadcast addresses on weekends.
On the day..
Get up and out early with signs and balloons at the end of the street and closeby intersections. Back streets should have direction signs leading from main roads. Balloons on the front gate and letterbox when open for business.
* Don’t forget to remove the signs and balloons at the end of the sale.
ONLINE
There are a number of websites that specialise in garage sales advertising. Some are free, some are not. Begin with Gazza's and then the rest.
Warning: Beware when advertising your full 'address'. If you do not want Early Bird callers and Professional Buyers turning up on your doorstep before time, do NOT advertise your address*. One of the worst culprits is Gumtree, they may be free, but they attract unwanted attention and phone calls. Read Gumtree Article
Gazza provides a Privacy Setting which hides the address until sale day.
RADIO
Many radio stations around the country broadcast garage sale addresses on Saturday mornings. Start listening to different stations to find which ones do garage sales.
NEWSPAPERS
A little bit out of date but most newspapers have a Garage Sales section under For Sale in classifieds. Incidently, stick to the simplest, plainest advert that includes your suburb in bold on one line, your address on the next, and the date and time on the next line.
NORTHCOTE
123 Smith Street
Saturday 3rd Nov
8am-1pm
Household bric brac
INVITATIONS
Don't forget to tell the neighbours that you are having a sale. Not only will they be potential customers, they might decide to also have a sale on the same day. More sales will attract more customers.
Sample Resident Invitation
If you intend inviting neighbours to join and make it a 'street' sale, give as many weeks notice as possible, by dropping each resident a small note..
The attached sample is from a sale held in 2004: Beavers Road Street Garage Sale
